How To Win With Football Sponsorship In 2026

How to win at Football Sponsorship

How to Win with Football Sponsorship in 2026 – Free Guide

Thinking about football sponsorship but not sure where to start? We've put together a practical guide for businesses exploring partnership opportunities with Peterborough United.

Football sponsorship has changed. It's no longer about placing a logo on a board and hoping for the best. In 2026, the most successful partnerships are strategic, measurable, and mutually beneficial.

This free guide covers:

  • What modern football sponsorship really delivers
  • What successful sponsors do differently
  • How to turn sponsorship into real ROI through activation
  • Why businesses partner with Peterborough United
  • How to choose the right partnership level for your goals
  • Measuring success and tracking performance

Whether you're a local business looking to grow your profile in the community or a national brand wanting to connect with an engaged audience, this guide will help you understand how football sponsorship works and what to look for in a partnership.

At Peterborough United, we pride ourselves on being approachable, flexible, and proactive. We build partnerships, not packages.

Download the guide below and if you'd like to have a conversation about how a partnership with Posh could work for your business, get in touch with our Commercial Team.

📧 commercial@theposh.com

📞 01733 865 665

CAPTCHA